After quitting their jobs as tradies in 2019, the duo came together to form the comedy and digital content group, The Uninspired Unemployed. 8.30am After a surf with mates, I have two pieces of gluten-free toast with avocado, two poached eggs and an oat milk flat white. Jack and I live together with one of our friends, and then another group of mates live a couple of minutes down the road. We didn't know what that meant but we thought f--- it, if we can make some videos and get a little bit of traction that will help us do something in this industry.". Matt along with his mate Jack has built an incredible following by creating content around their take on everyday observations and Australian culture. Matt and Jack say they are lucky to have encouraging parents. Its unusual to get to this sort of scale so fast, admits CEO Mark Haysman. 'We honestly have always loved making content but what really kicked it off is we were both sick of our jobs as tradies,' Steele told news.com.au. Jack and Matt have built an incredible following over the past 12 months by creating content around their take on everyday observations and Australian culture. This is the list of their social media accounts: Instagram: @theinspiredunemployedTikTok: @theinspiredunemployedFacebook: The Inspired UnemployedYouTube: The Inspired Unemployed. It was bound to attract the right kinds of attention. Relatability. If you capture a bad moment and make it funny, it makes people feel better about whats actually happening. (No wonder their Instagram following skyrocketed in 2020). JS: Oh, I dunno. "Every time I had normal milk, my guts would go skits," Matt says on the first episode of the podcast. Goofy, outrageous and silly wouldn't be the words you'd first associate with two of the country's biggest rising starsbut that's exactly how I'd describe The Inspired Unemployed duo, Matt Ford and Jack Steele. While the pair describe their success as a slow burn, you might remember a video released in late 2019, where the two danced to the track ofLa Bouche's Be My Lover. "I think all the hard work before that, even though the videos were probably pretty shit, helped us so much. We were both jobless and poor and thought 'f**k it, we have to do something with our time', so we started recording videos of ourselves doing skits. "But when everyone was doing the coffee orders 'round the job site, I couldn't say I wanted soy milk. "That's when it got real, and that was probably the scariest bit because you still don't know if it's going to work out," Matt said. Matt: Im more of a music guy. Honestly, everyone you talk to about Kiama is like, Oh, the blowhole! and Ive only been there once my whole life. A pair of tradesmen who quickly became one of Instagram's most beloved duos are now taking the fashion world by storm after landing contracts with some of the industry's biggest names. Walking the runway alongside some seasoned faces in Georgia Fowler, Sam Harris and Charlee Fraser, the pair created a quirky spin on the typical fashion shownot wavering from the dance moves that have come synonymous with their videos. Life was hard in medieval England, and so were NHS foreign doctor hires outnumber places for Brits in medical school, report reveals. "It's about chasing something that we love doing and having fun while doing it," Jack says. "I'll then script 80 per cent, then we'll film it, and he'll edit. Sometimes it can take us a few hours to bring an idea to life, and sometimes it takes days - it just depends on what it is. MF: We never used to script our videos but now theres so much more pressure since its kind of our job now. Matt: Oh thats a tough one. But were not here for the celebs. Yet two years on, their Instagram following has grown from 10k to more than 900,000 (and inching ever closer to one million) with offers for brand partnerships, TV interviews and cover shoots rolling in. The Inspired Unemployed (@theinspiredunemployed) Instagram photos and videos, Do not sell or share my personal information. Jack: New Zealand is a great spot and were excited to have a couple of epic projects planned there over the next six months. In a little over three years, the anti-influencers have amassed a following in the airspace of 1.4 million, racked up countless views with their satirical content, become your girlfriends favourite social media personalities, and collaborated with everyone from The Iconic to Amazon Prime Video. JS: Yeah, I think they got noticed at the supermarket a couple of times. Stream every episode of Celebrity Apprentice Australia for free on 9Now. Matt: We met at school in Kiama and became best friends after school when we started going to festivals together. Photography by Georges Antoni; Styling by Dannielle Cartisano; Words by John Agnew. RELATED: Australias Favourite Beer Rankings (Understandably) Sparks Debate, RELATED: The Difference Between Your & Youre Earned These Two Mates $6.7 Billion, Endeavour Group the parent company of Dan Murphys and BWS, exclusive retailers of Better Beer recently confirmed this has been its fastest-growing new beer brand launch in almost an entire decade. It all just fell into place. WebSouth Coast larrikins, Jack and Matt, have been creating videos for fun since their high school days. Ford said that because everyone was stuck at home sitting on their phones during the height of the pandemic, their account quickly became an escape for those doing it tough. We dont. "And there's pressure for sure, butit's good pressure You wanna do better because you wanna succeed for yourself.". Were keen to get back there and spend time doing plenty of snowboarding, filming and just generally epic sh**. The boys have gone on to become some of the most highly engaged content creators Australia wide with their page, The Inspired Unemployed, where they boast a strong Australian based following. Not only is it a much more fun lifestyle than doing back-breaking labour every day, theyre also making a fortune. WebView Matt Fords profile on LinkedIn, the worlds largest professional community. "I didn't want to be a tradie, not one part of me," Steele previously told 9Honey. "We started making videos and then we just kept doing it," Jack explains, adding that their now 700,000 plus following was only accelerated thanks to this year's lockdowns and our need to find an escape on pages such as theirs. "One of my biggest insecurities was I didn't do a trade or didn't go to uni. Their latest venture is one of their largest productions to date, collaborating with THE ICONIC to create the retailer's summer runway,Runway Everywherewhich, like many things in 2020, was taken to the virtual realm. Home; About; Surrogacy. In fact, the thought of it scared them. If you keep eating like this youll Risk falling short on fibre, as gluten-free options tend to be made from refined potato or rice flour. If we werent, we wouldnt give it 110%. But despite their new-found fame, they are just two Aussie blokes who are still tradies at heart and are itching to get back onto the worksite. Jack and Matt have built an incredible following over the past 12 months by creating content around their take on everyday observations and Australian culture. "We started it 8.30am After a surf with mates, I have two pieces of gluten-free toast with avocado, two poached eggs and an oat milk flat white. The pair both choreographed and starred in the brand's first digital runway that ran on Tuesday night. They have now expanded their platform and entered the podcast Matt: Aussies and kiwis, we take the piss out of ourselves, we dont take things too seriously and will poke fun at almost anything for a laugh. Content Creator at The Inspired Unemployed Gerringong, New South Wales, Australia. After launching the page last year, they rose to fame during COVID-19 by sharing hilarious videos that are now seen by their 747,000 followers everyday. More vibrant. Its that irreverent approach to life and style that made Jack and Matt the dream team to help kick off our Mr Jones Style series. And Matts mum and dad love it. We are no longer accepting comments on this article. which, like many things in 2020, was taken to the virtual realm. Jack Steele and Matt Ford are two Aussie battlers trying to find themselves and are the duo behind The Inspired Unemployed. Jack is a year older than me, so we werent in the same grade at school, but after school hung out and travelled together and that's when The Inspired Unemployed was born. And now people get a good kick out of it. Lifestyle For example they shared a "How to be pregnant on Instagram" guide, where Matt played the role of a pregnant woman as he and Jack recreated popular posts that people share on social media when expecting a baby. JS: Theyre so supportive. Now, I'm just getting a lot of better at it.". Why dont you tryA high-fibre gluten-free bread for home, and gluten-free whole grains such as teff, quinoa, amaranth, corn and brown or black rice. Every post is flooded with friends tagging friends and commenting things like "this reminds me of you" or "this is us in the car". Their self-deprecating humour makes them relatable. Better Beer was launched by Nick Cogger of Torquay Beverages Co. in partnership with Mighty Craft. They have now expanded their platform and entered the podcast Ive also been getting into The 4 hour Work Week by Tim Ferriss and The Monk That Sold His Ferrari by Robin S. Sharma. When we made a beeline for Sydneys Luna Park for our streetwear shoot with The Inspired Unemployed, we figured that the goofiest guys on Instagram, plus the citys most iconic fun fair would mean double the good times right? One half of The Inspired Unemployed Matt Ford, 28, shares his day on a plate. https://www.instagram.com/theinspiredunemployed/. October 22, 2021 - 5:29PM Aussie mates Matt Ford, 26, and Jack Steele, 27, were working as tradies when they quit their jobs to chase after a full time social media career. The young mates have traded in long days of slugging it out on the worksite starting at 7am to a life of glamour and excitement, spending their time travelling overseas or strutting down a runway for David Jones something Mr Ford and Mr Steele never imagined for themselves. Were also going to be launching a beer company later this year, so thats keeping us pretty busy at the moment. We just want to entertain people, we dont care if they're famous or not. Published: 00:05 BST, 18 November 2020 | Updated: 08:19 BST, 18 November 2020. Matt on Instagram: https://www.instagram.com/falc0nnn/. And were using this to show more of our personalities instead of just acting all the time on Instagram, Mr Steele said. After stretching his legs with companies such as The Motley Fool and a marketing agency, Garry joined Boss Hunting in 2019 as a fully-fledged Content Specialist before being promoted to News Editor in 2021. We relate to the average person and take the piss out of ourselves for things that people recognise and find familiar in their own day-to-day lives. Unsubscribe at any time. Their self-deprecating humour makes them relatable. We just love it. Once you let your guard down you are nearly unstoppable. Content Creator at The Inspired Unemployed Gerringong, New South Wales, Australia. They have now expanded their platform and entered the podcast world. WebSouth Coast larrikins, Jack and Matt, have been creating videos for fun since their high school days. Were influencers, too. Aussie mates Matt Ford, 26, and Jack Steele, 27, were working as tradies when they quit their jobs to chase after a full time social media career. Matt: Were both self taught dancers. "When we stopped caring what others thought, that's really when life got amazing and we blew up and found a passion.". Watch along to see what happens when the boys take David Jones, having fun in new season fashion and embracing being in the moment, below. Matt and Jack also started the beer company Better Brewing Co. alongside Nick Cogger. Friends feature invideos as fellow band members or a group of blokes from the local pub. If you like what you saw from their appearance on Celebrity Apprentice Australia or want to know why they've become so famous we've got you covered. Created two years ago by ex-tradies Jack Steele and Matt Ford, 'The Inspired Unemployed' has become an internet sensation thanks to the pair's comical and all-too relatable clips. But I can never really point to someone. ': Police reveal contents of letter they hope will solve boxing 'She was hit multiple times by a guy in a dress': Terrified Riley Gaines is ambushed by screaming trans 'Lockdown was soul-destroying for Nora': How John Lydon's wife fought tragic battle with Alzheimer's during ITV newsreader Nicola Heywood-Thomas dies aged 67 just two months after the mother-of-three's final Diners slam 'worst McDonald's' in the UK calling it 'disgusting' and blasting the 'terrible' food. November 2021. What The Inspired Unemployeds Matt Ford eats in a day. They also ridicule lockdown habits andbeauty and fitness routines and incorporate dancing wherever possible. Content Creator at The Inspired Unemployed Gerringong, New South Wales, Australia. Thu Sep 9 2021 Matt Ford: We workshop things a bit. WebJack Steele and Matt Ford started The Inspired Unemployed as a way to leave being a tradie behind and break into the entertainment industry. The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline. Do you aspire to be more famous than the regions #1 tourist attraction, the Kiama Blowhole? Have they featured in any of your videos? "I'm walking down the streetand I see something happen, or I'll have an encounter an awkward handshake or something and will be thinking, 'This is great'. [Mighty Craft] has a cash-flow dilemma as it moves to capitalise on the success of the brand, which produced sales of $3.4 million in the month of March alone, explains Simon Evans of the AFR. As youre not coeliac, you can also include oats. Were ripping on ourselves in a way. Celebrity Apprentice airs Monday to Wednesday at 7.30pm on Channel 9 and 9Now. The rise and rise of former tradies turned Instagram comedians Jack Steele and Matt Ford otherwise known as The Inspired Unemployed has The rise and rise of former tradies turned Instagram comedians Jack Steele and Matt Ford otherwise known as The Inspired Unemployed has truly been a sight to behold. Jack: We were in an AirBnb in Europe and we were snowed in with no wifi and nothing to do. Today, known by their moniker The Inspired Unemployed, they are internet sensations, with a total of 2.3 million followers. In exchange for a 20% stake in the Better Beer brand each, they agreed to give it their co-sign and the odd 100 million site impressions. There is power in vulnerability, he says. Crediting the following growth to their "backlog" of videos, the months of work they'd put in kept many coming back for more. The best mates from Kiama High School have a worldwide audience, including those within the fashion industry. Over the past few years, Steele and Ford have amassed an impressive following of two million people across TikTok and Instagram. All it needed was to be packaged with the right marketing. Now, just a few months later their following has jumped up 200,000. WebJack Steele and Matt Ford, better known as The Inspired Unemployed, are an Australian digital content creating duo best known for their comedic content. Weve got a segment coming out in the next couple weeks about mental health. Curabitur venenatis, nisl in bib endum commodo, sapien justo cursus urna. All times AEST (GMT +10). Jack: The one we filmed with all our mates in bikinis to celebrate hitting 1 million followers, that was funny. Their self-deprecating humourmakes them relatable. "We don't care about being a man or whatever;what it is to be a man is changingand [that's] healthy," Matt says. "When I opened up about singing lessons, I had a mate of mine [a] big footy player covered in tats message me telling me he was thinking about going and doing singing lessons, too.". We had a lot of people tell us that our videos helped them have a laugh and lighten the mood throughout the lockdowns and the doom and gloom on the news. Make sure you stay up to date with them on Instagram to follow along with they get up to next. Jack: Were both quite shy and reserved, which can come as a surprise because online we come across as the complete opposite. gtag('js', new Date()); Etiquette expert reveals the five most common dating mistakes that RICH people make - warning how 'Do not touch the King's Life Guard!' Satire and comedy is at the heart of everything that The Inspired Unemployed do, and their content often pokes fun at Aussie culture or social media itself. Then a month later Steele, Ford and a few of their mates featured in a four-page spread in Vogue Australia. 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